The text of the ad states: WHAT FOUR-LETTER WORD BEST DESCRIBES YOUR CAR? Some of the words people use to describe their new cars these days aren’t fit to print. Much less display on their bumpers. But in a time
1980 Volvo 240 Brochure: DL, GT, GL, GLE and Bertone Models
The front cover of this 1980 brochure features a Carlsbad Yellow 240 DL Sedan, a Kingsmere Green 240 GLE Wagon and a Scotia Blue 240 DL Sedan.
1980 Volvo 240 Ad: Old Volvos Never Die. They Pass On.
This ad features the last year of the old style quad round headlights. It also includes a photo caption that says, “Bill Mozer with his new Volvo. And his family with his old ones.” Old Volvos Never Die. They Pass
1981 Volvo 240: Bear Some Relationship
The ad states: FOR PEOPLE WHO ACTUALLY BELIEVE A CAR’S PRICE SHOULD BEAR SOME RELATIONSHIP TO ITS WORTH. There are, fortunately, still some people in the world who can discern the difference between a car that’s worth the money and
